MSKSA stands for Mystery Shopping in the Kingdom of Saudi Arabia. It is a privately owned Saudi company that specializes in Mystery Shopping services aimed at enhancing the customer journey and experience within the Saudi market. By reflecting the current situation, MSKSA delivers vital insights from the customer’s perspective to business owners and developers.
We collaborate with trained professional shoppers who navigate the shopping experience as regular customers. This journey typically involves data collection, report development highlighting areas for improvement and recommendations, as well as identifying potential missed opportunities that may not be readily apparent. Our main goal is to represent the voice of the customers by genuinely experiencing their journeys.
Inspired by the Kingdom 2030 Vision, we strive to offer an innovative and integrated approach to beneficiary satisfaction, aiming to extend this experience throughout the Middle East markets.
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